• ATM customers spend an average of 20% to 25% more than non-ATM customers
• An ATM in your location may increase your gross sales as much as 20%
• 60% of Canadians ages 25-34 and 51% ages 25 - 49 use ATM machines 8 times per month
• The average ATM transaction is $55.00
• The most popular day for ATM use is Friday
• 30% to 40% of the cash dispensed from the ATM will be used to purchase from the retailer
• Nightclubs and bars are seeing 70% to 80% of the dispensed cash staying at the club
• Chartered Bank ATMs average 6,400 transactions per month
• The transaction fee can be $ 1.00, or more !!
• You, the owner of the machine, earn the surcharge
  

Information sources:
MasterCard Consumer Segregation Study, AT&T Global Information Solutions